Scenes from advertisements that everybody should hate with a passion #3

Gloria Hunniford. You bitch.

AXA Guaranteed Over 50 Plan really takes the biscuit as well as your gran's money. I hate the tables of funeral costs that they propose, saying the average funeral costs will be well into £2,500 by 2010, just to make sure that you'll feel guilty enough after you die to buy your own coffin and spend cash on church rental costs.

Hell, why don't they extend their welcome gift policy?

1. What about this beautiful carriage clock, with built in personalised death timer?
2. Perhaps £30 in gift vouchers for Rob' Hardware Store to buy speciality rope or knives only?
3. Or this DVD player worth up to TWENTY POUNDS with this free DVD, Kill Yourself Now and Get Your Hard Earned Money to Your Kids to Bury You ASAP with Gloria Hunniford

Sounds more true to AXA's intentions to me!